Victoria Distillers has crafted the Classic Blue Cocktail. (Facebook/ Empress 1908 Gin)

Victoria Distillers crafts official cocktail for the Pantone Colour of the Year

Classic Blue is the official colour of the year for 2020

An Island distillery crafted the signature cocktail of the year for Pantone, the company which decides the official colour of the year.

For 2020 the official colour is classic blue, a colour Pantone said was chosen for its ability to instill calmness and connection, promising stability as we head into a new decade.

“We are living in at time that requires trust and faith,” said Leatrice Eiseman, executive director at the Pantone Color Institute in a statement. “Classic Blue encourages us to look beyond the obvious to expand our thinking; challenging us to think more deeply, increase our perspective and open the flow of communication.”

ALSO READ: Young Victoria distillery earns prestigious Scotch awards

People will begin seeing the colour everywhere, from furniture to fashion and now even at the bar.

Victoria Distillers was chosen by Pantone to craft the official colour cocktail and used its famous blue Empress 1908 Gin to craft the drink.

“Pantone actually reached out to Empress 1908 over Instagram, and gave us very minimal details but asked if we’d be interested in creating the cocktail of the year,” said Jessalyn Pechie, marketing manager at Victoria Distillers. “They couldn’t tell us the colour until were in and signed a non-disclosure agreement.”

Soon the team got to work on crafting the perfect drink.

The gin gets its natural indigo colour from the butterfly pea blossom, but keeping things a classic blue took some creativity.

“Any time you add something remotely acidic it turns into a lavender or light pink colour,” Pechie said. “So we made it a more spirit-filled cocktail that was much more alkaline.”

ALSO READ: Sooke distillery launches Canada’s first non-alcoholic gin

The Classic Blue Cocktail stays true to its colour thanks in part to the use of the official tea blend of the year from Vancouver-based TEALEAVES, which also uses the butterfly pea blossom.

The cocktail was served at Pantone’s official kickoff event in New York City on Dec. 4.

Anyone interested in trying the cocktail can find the recipe below:

Classic Blue

1 3/4 oz Empress 1908 Gin

1/3 oz Giffard Pamplemousse

1/3 oz Dry Vermouth

1/3 oz TEALEAVES Classic Blue Tea

Express lemon peel

Method: Stir ingredients on ice. Strain into chilled a Nick & Nora glass. Express lemon peel and garnish with a grapefruit peel (or blueberries for an extra pop of Classic Blue).

nicole.crescenzi@vicnews.com

Like us on Facebook Send a Tweet to @NicoleCrescenzi
and follow us on Instagram

Just Posted

VicPD confirms wolf sighting in James Bay

Police ask that children and pets be taken inside

Victoria hotel awards couples for baby-making with Valentine’s freebie

Have a baby nine months after your stay and enjoy 18-year Valentines deal

Vancouver Island woman’s research helps volunteer firefighters cope with stress

VIU professor Leigh Blaney developing tools to help emergency responders become resilient

Vancouver Island man living well despite dementia

Walter Strauss has developed an interest in music and now takes line dancing classes

Royal BC Museum’s Woolly the Mammoth turns 40 years old

The museum is hosting a party on Jan. 26

‘Presumptive case’ of coronavirus in Canada confirmed by Ontario doctors

Man in his 50s felt ill on his return to Canada from Wuhan, China

VIDEO: Drone footage shows extent of damage in Highway 4 rockslide

Tofino, Ucluelet still cut off from rest of the island, as crews work to repair roadway

People knowingly take fentanyl so make policy changes to reduce harm: B.C. study

Dr. Jane Buxton, an epidemiologist at the centre, says drug users need more resources,

‘My heart is going to bleed’: Bodies brought back to Canada following Iran plane crash

Remains of Sahar Haghjoo, 37, and her eight-year-old daughter, Elsa Jadidi, were identified last weekend

BCLC opens novelty bet on Harry and Meghan moving to the west coast

Meanwhile, real estate agency points to four possible homes for the family

Canada slips in global corruption ranking in aftermath of SNC-Lavalin scandal

The country obtained a score of 77, which places it at the top in the Americas

Wuhan bans cars, Hong Kong closes schools as coronavirus spreads

Hong Kong leader Carrie Lam said her government will raise its response level to emergency, highest one

Vernon woman suing McDonald’s for spilled coffee

Woman seeking nearly $10K, says employee failed to put lid on properly

Most Read