Hockey Canada partners with Fanatics for e-commerce fan gear

Fanatics operates more than 300 online and offline stores

Following in the footsteps of the NHL and MLS, Hockey Canada is partnering with Fanatics on its e-commerce business.

The long-term agreement gives Fanatics exclusive rights across Hockey Canada e-commerce and other retail channels.

While Nike remains the official performance apparel of Team Canada, including the team jersey and Nike “Authentics,” Fanatics will offer the bulk of other fan gear.

READ MORE: Vancouver esports entry in the Overwatch League to be known as the Titans

“Fanatics and Hockey Canada share similar values in delivering exceptional experiences and premium products to fans of our great game,” Mike Ross, Hockey Canada’s chief business officer, said in a statement.

The announcement was made just ahead of the Dec. 26 start of the world junior championship in Vancouver and Victoria.

”This new strategic arrangement will benefit both fans and retailers and is part of our overall goal of growing the licensed sports business throughout Canada’s sports-crazed regions,” said Fanatics Canada general manager Jeff Budway.

Fanatics operates more than 300 online and offline stores, including the e-commerce business for the NFL, MLB, NBA, NHL, MLS, NASCAR and PGA as well as more than 200 collegiate and pro teams.

The Canadian Press

Like us on Facebook and follow us on Twitter.

Just Posted

Exploring the mystery of a scooter-free YYJ

Victoria should be a ‘no brainer’ for e-scooter program, say company executives

COVID-19 isn’t cancelling this year’s Tour de Rock

Alumni riders will cycle relay sections in their own communities

Opinion: Fear drives people’s hesitancy to vaccinate

We must be wary of giving in to unfounded fear

Emaciated grizzly found dead on central B.C. coast as low salmon count sparks concern

Grizzly was found on Gwa’sala-‘Nakwaxda’xw territory in Smith Inlet, 60K north of Port Hardy

Accused in Makayla Chang’s murder sees next court date in October

Steven Michael Bacon faces first-degree murder charge in killing of Nanaimo teen

3 new deaths due to COVID-19 in B.C., 139 new cases

B.C. confirms 40 ‘historic cases,’ as well

Conservation officers free fawn stuck in fence in Nanaimo

Fawn was uninjured after getting caught in fence in Hammond Bay area Wednesday

Nanaimo senior defrauded out of $14,000 in ‘grandson scam’

80-year-old victim was told her grandson was out-of-province and in legal trouble

Supreme Court Justice Ruth Bader Ginsburg dies at 87

The court’s second female justice, died Friday at her home in Washington

COVID-19 skill loss will hurt global economic output for rest of century: survey

About one in seven Canadian students satisfied with transition toward online learning

Campbell River volleyball player among female trailblazers in new national program

Grade 12 student-athlete Emoni Bush is part of the 16-member National Exellence Program in Richmond

Island author launches literary podcast with Canada Council for the Arts grant

Shelley Leedhal will air 10 episodes of “Something Like Love” over 10 weeks

New branch of Royal BC Museum to be built in Colwood

New faclity in the Royal Bay development will house collections, archives and research department

Most Read