Pot activists Marc and Jodie Emery get fine, probation

Jodie and Marc Emery pleaded guilty Monday to a number of drug-related charges related to what the Crown called a “sophisticated” dispensary operation.

A police investigation into marijuana operations of Canada’s self-proclaimed Prince and Princess of Pot offers a glimpse into the economics of the booming illegal storefront operations selling cannabis products.

Jodie and Marc Emery pleaded guilty Monday to a number of drug-related charges related to what the Crown called a “sophisticated” dispensary operation.

Crown attorney Kiran Gill told the Toronto court police seized thousands of pages of documents — from contracts to transaction records and bank deposit slips — at Cannabis Culture shops in several cities across the country last year along with a trove of documents found at the company’s Vancouver headquarters.

“Marc and Jodie Emery had established a sophisticated franchise model with the goal of operating dispensaries all across Canada,” Gill said.

She read an agreed statement of facts that showed the substantial amount of cash earned at numerous dispensaries, with the crown jewel a storefront in downtown Toronto.

Police began Project Gator in 2016 to look into Cannabis Culture, the marijuana brand operated by the Emerys that moved into the burgeoning dispensary business, Gill said.

The prosecution said it was able to piece together the vast sums of money involved after the Cannabis Culture raids.

First, franchisees had to pay Cannabis Culture a $25,000 franchise fee plus a $3,000 monthly fee. Marijuana and cannabis products, from weed to edibles to merchandise, had to be procured by the franchisee.

“Their marijuana is obtained illicitly,” Gill told court.

Franchisees also had to pay six per cent to 10 per cent royalties on total sales to Cannabis Culture, court heard.

Gill provided court a snapshot of the money changing hands. A Cannabis Culture dispensary in downtown Toronto, owned by Marc Emery and Christopher Goodwin, was sending $20,000 to $45,000 in weekly royalties alone to headquarters in January 2017, according to transaction records police had seized.

“That’s not money generated by the franchise itself, just the six per cent royalties,” Gill said.

That means that location was bringing in at least $333,000 a week during the month of January 2017.

“I was making wads of money and I don’t need it,” Marc Emery said outside court. “I was giving it away all the time. Huge amounts of money, it was fun.”

Jodie Emery said that most of the other stores were losing money.

Marc Emery, the self-proclaimed “Prince of Pot,” pleaded guilty to possession of marijuana for the purpose of trafficking, trafficking marijuana and possession of proceeds of crime more than $5,000.

Jodie Emery pleaded guilty to possession of marijuana for the purpose of trafficking and possession of proceeds of crime over $5,000.

Three others with ties to the Emerys pleaded guilty to similar charges while the Crown withdrew charges against 17 Cannabis Culture employees.

All other charges against the Emerys were dropped and the judge accepted a joint recommendation for sentencing the couple.

The Emerys must each pay a $150,000 fine plus a $45,000 victim surcharge and spend two years on probation with conditions that include not participating, directly or indirectly, in any illegal marijuana dispensary.

“I think this fine is extraordinarily high, I even offered to go to jail for a year, but they weren’t interested,” Marc Emery said to the judge.

Jodie Emery told the judge she knew what she was doing was illegal but was hoping in the future it would be legal.

“We thought we could make a really big impact on what legalization should look like,” she said.

Both told the judge operating the stores was an act of civil disobedience.

The judge didn’t buy it and said a jail term would be appropriate, but agreed to the joint submission on sentencing.

“No doubt there were pro social motivations that were behind the actions, but at the same time, I have to recognize that much profit was made,” Justice Leslie Chapin said.

The federal government is set to legalize recreational marijuana in July 2018, but its sale has been left up to the provinces.

In Ontario, for example, marijuana will be sold by the provincial government in a series of dedicated stories, similar to how it sells liquor.

The Cannabis Culture brand was used at one point by a chain of 19 marijuana dispensaries in British Columbia, Ontario and Quebec, but there are no more stores operating, Jodie Emery said.

Following sentencing the Emerys lit up joints and had a smoke on the courthouse steps.

Just Posted

A monument was unveiled during a ceremony in Tofino last week honouring Jo-Ann Fuller and Ivan Polivka. The monument will be placed on Hwy. 4 near Kennedy Lake. (Photo courtesy of Ambulance Paramedics and Emergency Dispatchers of BC)
In the line of duty: Remembering two beloved Vancouver Island paramedics

Sombre ceremony held in Tofino to mark 10th anniversary of fatal Kennedy Lake ambulance crash

Adam Ireton holds his son Weston, along with Kristen and Beckett as they celebrate Weston's last day of treatment for lukemia. (Kristen Ireton photo)
799 days: ‘Super’ Weston defeats cancer

North Island kid celebrating the end of a battle that has taken up the bulk of his life

Artists, activists and supporters stand at the ‘More Justice, More Peace’ mural in Victoria’s Bastion Square after the letter ‘S’ was painted over in black. (Nina Grossman/News Staff)
ACAB removed from Victoria’s More Justice, More Peace mural

New message points to VicPD, City of Victoria for silencing BIPOC voices

(file)
Province rejects Parksville needle bylaw as counter-productive to health and safety

Mayor says he fails to understand the logic against proposed limits on hypodermic distribution

An untitled Emily Carr painting of Finlayson Point was donated to the Art Gallery of Greater Victoria by brothers Ian and Andrew Burchett. The painting had been in their family for several decades. (Courtesy of the Art Gallery of Greater Victoria)
Newly public Emily Carr painting depicts well-known Victoria view

Painting among several donated to Art Gallery of Greater Victoria

A woman wears a face mask and plastic gloves while browsing books as a sticker on the floor indicates a one-way direction of travel between shelves of books at the Vancouver Public Library’s central branch, after it and four other branches reopened with limited services, in Vancouver, on Tuesday, July 14, 2020. (THE CANADIAN PRESS/Darryl Dyck)
B.C. reports 234 new COVID cases, 1 death of senior who had attended small birthday party

Roughly 5,700 people are isolating due to being exposed to a confirmed case

Burnaby RCMP responded to a dine-and-dash suspect who fell through a ceiling in March 2020. (RCMP handout)
VIDEO: Suspected dine-and-dasher falls through ceiling of Burnaby restaurant

A woman believed to be dashing on her restaurant bill fell through the kitchen ceiling

A can of Canada Dry Ginger Ale is shown in Toronto on Thursday Oct. 29, 2020. The maker of Canada Dry Ginger Ale has agreed to pay over $200,000 to settle a class-action lawsuit launched by a B.C. man who alleged he was misled by marketing suggesting the soda had medicinal benefits. THE CANADIAN PRESS/Joseph O’Connal
B.C. man’s lawsuit over marketing of Canada Dry ginger ale settled for $200K

Soda’s maker, Canada Dry Mott’s Inc., denied the allegations and any liability

According to a Nanaimo RCMP press release, Jason Klughart, 28, was arrested at about 7:45 a.m. Wednesday at Port Place Shopping Centre. (News Bulletin file photo)
RCMP officer and security guard team up to detain suspect after chase in downtown Nanaimo

Jason Klughart arrested on outstanding warrant for possession of stolen property

Victoria police are asking for people's help identifying the suspect of a sexual assault that occurred early Oct. 29. (Black Press Media file photo)
VicPD searching for suspect in sexual assault incident

A woman was sexually assaulted at the 800-block of Cormorant Street just before 4 a.m. Oct. 29

A deer was spotted in October 2020 in Prince Rupert, B.C., with a bright pink yoga ball stuck in its antlers. (Kayla Vickers/Chronicles Of Hammy The Deer Official Page)
Hammy 2.0? Prince Rupert deer spotted with bright pink yoga ball stuck in antlers

The BC Conservation Officer Service is aware of the deer roaming around the city

RCMP. (Phil McLachlan - Black Press Media)
Kelowna Mountie hit with 2nd lawsuit in 2 months for alleged assault

Const. Julius Prommer is accused of breaking a woman’s knee during while responding to a noise complaint

Hirdeypal Batth, 24, has been charged with sexual assault and forcible confinement in relation to an incident in August 2020. (VPD handout)
Man, 24, charged with sex assault after allegedly posing as Uber driver in Vancouver

Investigators believe there could be more victims outside of the Vancouver area

This house in the 600-block of Linden Avenue in Fairfield has a Día de Muertos theme for 2020. (Travis Paterson/News Staff)
PHOTOS: Haunted Oak Bay

Residents spookify houses

Most Read