A high school student uses a vaping device near a school campus. File photo by THE ASSOCIATED PRESS

Health Canada to educate teens on health risks of vaping

Officials have long cautioned that nicotine poses an elevated risk to youth

Health Canada is ramping up efforts to warn young Canadians about the potential risks associated with vaping, the agency said Thursday.

Spokeswoman Maryse Durette said the government body has launched a multi-phase campaign to tackle what it sees as an increasing problem among youth.

“The vaping market is evolving rapidly, with the regular introduction of new products into Canada,” Durette said in a statement outlining the planned campaign.

”We are aware of both anecdotal information and unpublished research showing increases in the rate at which Canadian youth are trying and using vaping products.”

Durette said the first phase of the campaign got underway last month and featured paid and social media ads urging parents to start discussing vaping health risks with their kids.

READ MORE: Canadian tobacco exec pushes back against vaping health concerns

The next step, set to launch next month, is aimed squarely at the teens themselves. Durette said the campaign will feature both paid ads and hands-on learning events in high schools and community venues targeting youth between the ages of 13 and 18. Social media influencers will also be involved to help reach parents and teens alike, she added.

Health Canada said much of the research around youth vaping is still in its early stages, adding it could not provide firm figures for Canadian vaping rates. But Durette said both unpublished research as well as international data paint an alarming picture.

A study released in the U.S. last month prompted a warning from the country’s top physician amid reports that e-cigarettes and other vaping devices were undermining decades of declines in tobacco use.

A federally funded University of Michigan study that’s been tracking teen substance use for more than four decades documented an unprecedented spike in the number of teens using e-cigarettes. The study, released last month, found the number of teens using the devices last year had doubled from the one before — the largest single-year increase in the survey’s 44-year history, far surpassing a mid-1970s surge in marijuana smoking.

Separate U.S. government research found an estimated 3.6 million U.S. teens are now using e-cigarettes, representing one in five high school students and one in 20 middle schoolers.

E-cigarettes and other vaping devices have been sold in the U.S. since 2007, growing into a US$6.6-billion business. Most devices heat a flavoured nicotine solution into an inhalable vapour.

While research on the effects of vaping is still taking shape, officials in Canada and abroad have long cautioned that nicotine poses an elevated risk to youth.

Like us on Facebook and follow us on Twitter

Just Posted

Campers hailed heroes in rock face rescue at Cowichan Provincial Park

The campers quickly noticed the man in distress and jumped into the river to swim across.

Mid-Island tracking toward driest June on record

Predictions for rain this week could bring temporary relief

Overpass, barrier, more parking considered for Cathedral Grove

Provincial government proceeding ‘with caution’

‘Danger Cat’ in medically-induced coma after serious dirt bike incident

GoFundMe campaign raised more than $3,000 for Campbell River man by Monday afternoon

Tube business concerns puncture Cowichan ad campaign

Company feared picture of dry Cowichan River would dissuade customers

VIDEO: Tributes flow on 10th anniversary of Michael Jackson’s death

Jackson received a fatal dose of the anesthetic propofol on June 25, 2009. He died at age 50

VIDEO: Killer whale steals fisherman’s catch off North Coast

Fishing duel results in eager orca snagging salmon in Prince Rupert

40 cats surrendered in apparent hoarding at B.C. home

Officers found the cats living among piles of garbage and feces, suffering from fleas

Pedestrian struck by vehicle in Stz’uminus dies from injuries

A male pedestrian was struck in the early morning of June 25

Vancouver Aquarium drops cetacean ban lawsuit in new lease agreement

Ocean Wise CEO Lasse Gustavsson called the updated lease an exciting new chapter for the aquarium

Victoria wants to reduce sexual violence in downtown clubs and bars

A motion coming to council this week asks for more action from liquor establishments

International migration drives population rise in B.C.

No joke, provincial population topped 5 million by April 1

Fire in abandoned Campbell River house deemed suspicious, RCMP say

Recent reports of squatters coming and going from the home

Port Alberni resident assaulted after confronting thief

RCMP warn residents to call for police assistance

Most Read