From Nov. 1 to 30, select Cowichan Valley restaurants, hotels and business owners have been offering exclusive packages and partner promotions on amazing local eats and adventures.
As part of Tourism Cowichan Society’s year-round promotional strategy, Eat. Stay. Play. celebrates the amazing experiences on offer in the region during the shoulder seasons and off-peak seasons.
“This region is incredible year-round,” said Pizzeria Prima Strada Marketing Manager, and Tourism Cowichan Society Board Member, Vanessa Johnson. “Our goal is to showcase all there is to do, see and eat in Cowichan during our fall and winter months. By creating memorable experiences with the best we have to offer in the region, we’re confident people will fall in love with Cowichan no matter the season.”
Eat. Stay. Play. initiatives include participating restaurants providing fixed-priced menus and hotels offering unique accommodation and dining packages as incentives to fully experience what the Cowichan region has to offer.
“When you think of Cowichan, you often think of summer, but it’s incredible here during the fall and winter seasons,” said Tourism Cowichan Society Chair and owner of Merridale Cidery & Distillery, Janet Docherty. “Our long growing season allows for a robust autumn harvest, and our unique microclimate and breathtaking views can’t be beat.”
Eat. Stay. Play. kicked off Friday, Nov. 1 with a launch party at 6 p.m. at Brentwood College School. Guests sampled food and drink from several Eat. Stay. Play. makers, met with local business owners and artists, and spoke with Tourism Cowichan Society board members.
Situated less than an hour north of Victoria, British Columbia, Cowichan is a region that’s as renowned for its natural beauty and breadth of activities as it is for its culture and friendly locals. Cowichan consists of a vast belt that extends all the way across southern Vancouver Island and features a kaleidoscope of vistas, villages and opportunities for adventure.